As official Media Partner for the Adobe ColdFusion Summit 2014, I created this promotional video which was published to the Adobe ColdFusion YouTube channel on 9/24/2014. These days, I enjoy full control of the department YouTube channel, as well as their social media platforms and corporate forum.
I used Adobe After Effects for the motion work and Adobe Photoshop for some prep work. I brought in voice-over artist, James Allen for the very professional sound.
The video concept was inspired by the Adobe Lights wall created by GS&P BETA group for the Adobe Logo Remix project. I thought it would be cool to "take virtual control" of that most impressive physical wall, standing in the lobby of Adobe's headquarters. This is how I imagined some ColdFusion graffiti would look!
In reality, it actually is controlled remotely via Arduino and other trickery. The colors are determined by singular pixels on workstations of artists in various remote locations.
My fascination with the Adobe Logo Remix project has caused me to curate a few of the projects into my ongoing "Adobe Themed" Behance collection. Additionally, after Terry White was posting photos of the wall to Instagram one day, I started keeping an eye on the #adoberemix hash tag found there. In fact, Adobe's creative evangelists provided me with a set of photos from that day, so I could use one as a model.
The photo below, on the left, was the one best suited for modeling purposes. The version on the right is the result, after I straightened it using the Adobe Photoshop Perspective Crop tool.
Below is a screenshot of the Light Cycle composition from my Adobe After Effects project. This is the comp that represents the wall's transitions from logo to logo / red to white. The compositions within it are the logo animations.
Above and below are various layer exports from the Adobe Photoshop .psd file, in which I created the layouts for the wall's cycling states.